I'm an experience designer working at the intersection of strategy, design and AI. I currently lead digital creative work at Media Zoo, where I've spent the last few years designing bespoke, immersive experiences for a variety of clients. More recently, my focus has been on building ConvX, an AI-powered conversation-practice tool now used across multiple clients.

My role often acts as the through-line within a project - spanning from figuring out what a problem actually is, designing the thing that solves it, to finally, staying close enough to the build and the story to see it through.

Outside of work, I run marathons and co-host a weekly podcast about film.